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Sony G

Beauty of Joseon: Embracing Traditional Beauty Secrets

Updated: Sep 18, 2023



"Beauty of Joseon" is a South Korean skincare brand that draws inspiration from the rich historical traditions of the Joseon Dynasty, which was a Korean dynastic state that lasted for approximately five centuries from the 14th to the 19th century.


The brand aims to combine traditional Korean ingredients and formulations with modern skincare technology to create effective and innovative skincare products. "Beauty of Joseon" often focuses on natural ingredients that have been used for centuries in traditional Korean beauty routines.


"Beauty of Joseon" is an upcoming brand in US that has gained recognition for its natural ingredients and excellent product quality. The current focus of the company is towards western markets that have a newly developed interest in Korean dramas and glass skins through Korean beauty products. The search rate for this brand has increased by 500% in recent past and is sure to be the next viral product for internet of things.



This brand is known for its skincare products that blend traditional Korean beauty ingredients and practices with modern formulations. The brand has gained popularity for its focus on creating products inspired by historical Korean beauty traditions, particularly those from the Joseon Dynasty.

Beauty of Joseon" is a South Korean skincare brand that draws inspiration from the rich historical traditions of the Joseon Dynasty, which was a Korean dynastic state that lasted for approximately five centuries from the 14th to the 19th century.



The brand aims to combine traditional Korean ingredients and formulations with modern skincare technology to create effective and innovative skincare products. "Beauty of Joseon" often focuses on natural ingredients that have been used for centuries in traditional Korean beauty routines.


"Beauty of Joseon" is known for its:


1. Traditional Ingredients: The brand often incorporates traditional Korean ingredients that have been used for centuries in skincare rituals. These ingredients may include rice, ginseng, honey, and hanbang (traditional Korean herbal medicine) components.


2. Historical Inspiration: "Beauty of Joseon" draws inspiration from the beauty practices of the Joseon Dynasty, a period in Korean history known for its emphasis on natural beauty and skincare.


3. Balancing Tradition and Innovation: The brand combines traditional beauty secrets with modern skincare science to create effective and innovative products that cater to contemporary skincare needs.




4. Hanbang Formulations: Hanbang refers to traditional Korean herbal medicine practices. "Beauty of Joseon" is known for incorporating hanbang ingredients and principles into their products to provide holistic skincare solutions.


5. Focused Product Line: While the brand's product line may vary, it's often associated with products like serums, creams, and masks that showcase traditional ingredients and target specific skincare concerns



Step into the captivating world of Joseon beauty rituals. Explore the historical significance of ingredients like rice, ginseng, and honey in Korean skincare. We delve into the timeless practices that have shaped our approach to crafting effective products.


Products Showcase : Shop the Collection and explore full range of products and find the perfect addition to your skincare regimen. Shop with confidence, knowing that every product is crafted with care and inspired by centuries of beauty wisdom.



Radiant Ginseng Serum: Unlock the power of ginseng with our signature serum. This lightweight formulation delivers the nourishing benefits of ginseng to your skin, leaving it radiant and revitalized.


Honey Glow Cream: Immerse yourself in the luxurious texture of our Honey Glow Cream. Infused with the goodness of honey, it provides deep hydration and a natural glow that's reminiscent of age-old beauty secrets.


Hanbang Overnight Mask: Experience the rejuvenating effects of traditional hanbang herbs. Our overnight mask is designed to soothe, repair, and restore your skin while you sleep, so you wake up to a revitalized complexion.



Pine Grove Body cream, body wash and Eau de Perfume: Pine leaves can help with anti-aging and increase vitality. Various minerals and vitamins contained in pine leaves help maintain skin moisture and health. Body Wash gives a sense of moisturization without tightness. Body Cream is a soft and super moisturizing formula penetrates deep into the skin to help improve the dryness of the inner layers. Eau de Perfume naturally blends with the smell of skin over time, creating a soft and warm, mutual reverberation.



Beauty of Joseon Revive eye serum : Ginseng + Retinal, 30ml: This anti-aging product is designed to improve sagging skin around the eyes. By mixing in 2% retinal liposome, which creates the best synergy with 10% ginseng. n oriental herbal ingredient known to be effective for anti-aging, it helps to improve elasticity and restore damaged skin. It has a silky texture that spreads softly and provides a feeling of nourishment, yet leaves no stickiness after use.


Beauty of Joseon Exfoliator: Beauty of Joseon Red Bean Refreshing Pore Mask, Green Plum Refreshing Toner : AHA + BHA, Apricot Blossom Peeling Gel are part of this beauty routine. Our pores are the channels through which sebum exits our skin. Excess sebum and dead skin cells accumulate in these channels, causing the pores to enlarge. For pore care, you need to remove dead skin cells in the pores, wash away the accumulated sebum and waste, and then lower the skin's temperature. The moisturizing soft mud formulation of the clay helps to absorb sebum and remove wastes without dryness or tightness. At the same time, it provides a refreshing cooling feeling.



Embark on a journey of beauty and tradition with "Beauty of Joseon." Embrace the elegance of historical practices and the innovation of modern skincare in every bottle. Join us in celebrating the art of self-care that transcends time.


Be part of the Korean beauty trend that is taking the world by storm.



For more new and upcoming products and lifestyle ideas, follow this blog. Lets take this journey together and experience, grow and be happy.


XOXO

Nifty at fifty






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